| Space/Material | Feature | Fundamentals | Product Focus* | Bonus Distribution | |
|---|---|---|---|---|---|
| January | 11/11/11 | Imaging USA Show Issue | Pricing | Lenses | Imaging USA |
| February | 12/12/11 | The Wedding Issue | Insurance, Albums, Books, Frames | Location Lighting | WPPI |
| March | 1/20/12 | Hot One Product Awards, Seniors | Starting your career, Effects/Plug-ins | Imaging Software | Photoshop World |
| April | 2/24/12 | Family/Group | Studio Design, Posing Props | Sets/Backdrops | |
| May | 3/26/12 | Children, Posing | Website Design & SEO | Lab Products, Upsell Products | |
| June | 4/23/12 | The Lighting Issue, Fashion/Beauty | Copyright & Contacts | Studio Lighting, Light Modifiers | |
| July | 5/24/12 | Engagement, Boudoir & Maternity Outdoor/Landscapes | The Art of Sales | Tripods/Mounts, Bags/Cases | |
| August | 6/25/12 | Infants, Seniors | Part-time Business | Video, Continuous Light | |
| September | 7/23/12 | Best Photos of the Year, Children | Guide to Posing | Color Calibration | Photoshop World West |
| October | 8/24/12 | Commercial, Weddings | Media & Marketing | Speedlights | PhotoPlus Expo |
| November | 9/24/12 | Cover Contest Winner, Family/Group | Projection Sales | Presentation Software | |
| December | 10/24/12 | Fine Art & Printmaking | Business Operations | Paper/Printers |
*Timely product reviews, product announcements, and tutorials will appear each issue and online regardless of that month's product focus.
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Professional Photographer 2012 Editorial CalendarReaders continually rank Professional Photographer content as the most insightful and the most useful among major photographic publications, and we work hard to constantly keep in touch with their issues and concerns. The 2012 editorial calendar reflects what we've heard from them—more about marketing and promotions, more about digital workflow and artistic technique, more about wedding photography, seniors photography and family portraits and more about the day-to-day operations of running a successful photography business. Spend a few minutes now and start thinking of your marketing strategy. Don't forget to check for bonus issues and special features, too. Your account executives can help you map the best strategy for matching your marketing initiatives to our award-winning content. |